Tuesday, August 23, 2011

EOC: My Pitch

Label:  NOSTRUM CONSILIUM
Age Group:  18 - 30 (males)
Style:  Casual Luxury (t-shirts)
Logo:  Laurel leaf crown of seven leafs
Designs:  Photoshop files

Concept: 
 
The apparel industry, it is attempts to enhance from within has supported a variety of humanitarian and eco-conscious movements, such as opposing to animal cruelty and working children, defending workers right, and innovating new manufacturing techniques
We as brand will contribute to the universal efforts not only by making consumers sensitive to its production but by also appealing to consumers intellect through the conceptual art of our designs.
The product will be The intent is to portrait constructive and objective philosophies through the use of stylized photographic images and momentous quotes which target controversial and contemporary themes
The NOSTRUM CONSILIUM consumers appeals to a casual luxury taste and lifestyle, values independent thinking, embraces open mindedness and individualism.  He tends to view himself as a humble leader and knows that the life is much more than the status and social quo

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