Currently, Dolce & Gabbana hold divisions under men, women, kids, footwear, time pieces, and fragrances as well as their mass consumer products under the D&G label. Since the article was written, the few additions to the Dolce & Gabbana product gallery are signature cosmetics and bronzers.
2. Do you think Dolce & Gabbana cater to the fashionistas that the rest of the world has rejected? Why do you think they have dressed women like Isabella Rossellini, Madonna, Kylie Minogue, and Brooke Shields? Do you think these women are risque? why or why not?
I don’t think that Dolce & Gabbana are the only ones that cater to the rejected fashionistas, rather that they are a major part of the push, movement, and acceptance of a controversial campaign vision which has ignited cultural adaptation and paved the way for many other designers. Women like Madonna and Brooke Shields fit perfectly the rebellious and outspoken image D&G tries to portrait, which explains why they have both, along many other highly regarded celebrities , have been dressed by them.
3. Do you think gay and lesbian consumers purchase different fashion brands than heterosexuals? Do you think it was smart for Dolce & Gabbana to target this market? Why or why not?
No. I believe heterosexual individuals do purchase the same brands as homosexual individuals. The factors that do come in to play in my opinion are, sense of style and discretionary income. If both individuals with different sexual orientations have the same sense of style, the brand will still get purchased. Male homosexuals are known for their great sense of style and are normally proud of their orientation. In my opinion, Dolce & Gabbana wanted to be as blunt as possible and showcase both points on their ads
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